2010年3月13日星期六
Don’t fear the fold – people do scroll
Sometimes (too often) you get to hear “all content has to be ‘above the fold’ or people will miss itâ€. I have always been very skeptical of this, especially when applied dogmatically. I’m convinced that most people who use the Web know how to scroll and will do so when necessary.
A good article to refer people to next time this discussion comes up is The myth of the page fold: evidence from user testing (which I found through InnehÃ¥ll â€under vecket†nÃ¥r fram: Läsarna scrollar). In the article, which is based on data from over 800 user testing sessions, the authors come to the conclusion that the fold is not a significant barrier.
Posted in Usability.
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